Our Team

Mark Shirin

President / General Manager

The visionary and head of VBC’s operations, Mark “The General” Shirin launched the first ever retailer-owned broadcast television station when he decided to form a broadcasting sub-division of his family’s retail electronics and appliance store, Ventura TV Video Appliance Center, Inc., that was started in 1951.

Mark is the driving force behind VBC’s explosive expansion, going from a single channel operator, to a small network of nearly 30 channels representing some of the country’s best rated television networks.


Ara Catchatoorian

Creative Services Director

The creative drive behind Ventura Broadcasting Company’s branding and marketing, Ara Catchatoorian has over 15 years of knowledge and experience in the on-air, online, and print media industry.

Ara played a key role in helping launch MeTV Fresno, Ventura Broadcasting Company’s first and highest rated television network.


Keri Franklin

Executive Operations Assistant / On-Air Talent

Keri is a Fresno State Mas Communication & Journalism – Multi-Media alumni and Ventura TV’s newest addition.

While she’s a wiz behind the scenes, Keri is no stranger to the camera as spokesperson and television personality for our parent company, Ventura TV’s Weekly Special commercials.