GfK Research Study Reveals Time Spent with Traditional TV is 16% Greater than Time Spent with all other Media Platforms Combined

Comprehensive Results of the Study will be Presented on September 29 at Forward 2016 – Broadcast Television’s Annual Leadership Conference September 07, 2016 10:04 AM Eastern Daylight Time NEW YORK–(BUSINESS WIRE)–GfK, a trusted leader in market research, in collaboration with TVB, the not-for-profit trade association for local broadcast television, today announced preliminary results from the

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